Because you can’t live with the guilt.
Also, this is not what I call procrastinating! You’re not even taking your own advice, man; you’re supposed to be doing nothing, not something! Didn’t you read your own article? I mean, I did - and it look at me now: I'm now in the middle of eating a giant, delicious turkey sandwich instead of working on my game, all thanks to you. *nom nom nom* :P